Isometric is a visual identity and graphic design consultancy that specializes in print, digital, and exhibition design.
Museum of the City of New York
We designed Germ City: Microbes and the Metropolis, a three-gallery exhibition and interactive reading room examining the history of contagious disease in New York City. The exhibition is open through April 2019.
Princeton Environmental Institute
Isometric created a new brand identity that reframes the climate change conversation as an urgent, interdisciplinary effort at one of the world’s leading research universities.
Times Square Heart Concept
Isometric was one of eight finalists selected for the Times Square Heart competition. We imagined a typographic sculpture that declares “HOPE” with ten-foot-tall metal letters. The heart doubles as the central “O.”
Morven Museum & Garden
Isometric designed a six-gallery permanent exhibition and grounds signage for the national historic landmark Morven Museum & Garden in Princeton, NJ, reframing 200 years of American history through a contemporary lens.
We worked with Yuji Haraguchi—chef and owner of Monocle’s #3 restaurant in the world—to refine Okonomi’s visual identity and to introduce new offerings including a new Japanese-style fish market.
Function of Beauty
We collaborated with an MIT-based team to create a new brand for personalized hair care, advancing inclusiveness within the beauty industry. In 2017, Function raised $12 million in investments.
Isometric worked closely with the team at Junzi—a fast-casual, Northern Chinese restaurant chain based in NYC—to develop a new brand identity concept that conveys an elevated attention to detail, the freshness of seasonal ingredients, and a playful, friendly vibe.
The Circus Project
What began as an initiative to bring homeless kids off the streets of Portland, OR, became a self-sustaining nonprofit academy after the successful launch of a new visual identity and capital campaign.
We worked with the Florentine School in Chinatown to create the concept for a new type of social space, facilitating community discourse, cultural production, and activism.
Princeton University Fields Center
In response to the national conversation on diversity and inclusion, Isometric created the visual identity and spatial design for a Princeton student center that addresses questions of race, class, privilege, and culture.
Paul & Daisy Soros Fellowships for New Americans
Our collaboration with the Fellowships began with a comprehensive visual identity redesign that focused on narratives of immigrant achievement. Each year, we create new materials to facilitate communications with growing constituencies.
Ain’t I A Woman
For Laverne Cox’s lecture at Princeton University, we designed a poster comprising original portrait artwork.
The New American Kitchen
We designed a cookbook commemorating the 20th anniversary of the Paul & Daisy Soros Fellowships for New Americans, celebrating immigrant journeys through the narrative of food.
Future Chefs is a Boston-based nonprofit based on the conviction that the skills learned in the kitchen can be applied meaningfully in all avenues of a fulfilling life.
We worked with a multi-disciplinary team to develop an ethereal visual identity and app design for a research-based company focused on sustainability and indoor air quality.
Princeton International Atrium
For the newly-opened Louis A. Simpson International Building at Princeton University, Isometric created a shimmering typographic installation with quotes from global scholars—spanning three levels and 7200 sq. ft. Winner of the Society for Typographic Arts Award.
Pace Center for Civic Engagement
As part of our work for the Princeton University Pace Center, we helped consult on and create Service Focus, a new university-wide program for rising sophomores.
The Hero’s Fight
We designed the cover for a 20-year ethnographic study that explores ways in which institutions created to help the marginalized can end up contributing to their continued subjugation.
United States Agency for International Development
Isometric was commissioned to conceptualize and design a comprehensive 10,000 sq. ft. event showcasing the positive worldwide impact of the USAID, comprising a hanging-panel exhibition, partner stations, presentation stage, and demo table.
Trenton Circus Squad
The naming and design for this new nonprofit sought to position circus arts as a means for learning and connection across boundaries of race and class.
With real-time digital displays in 33+ cities, TransitScreen provides information about sustainable transportation alternatives, serving commuters and tourists alike.
The Seward Johnson Atelier
This 10,000 sq. ft. exhibition comprises five monumental panels, each featuring a vignette about the provocative sculptor Seward Johnson and his family’s pioneering contributions to the arts.
Fearless Photo Book
After a 13–year project documenting the courage of LGBT student athletes, artist Jeff Sheng approached Isometric to design a book that weaved the portraits with personal narratives.
Princeton LGBT Center
Moving towards more nuanced depictions of LGBT identity, we worked with Princeton University to create a more tender and welcoming expression of support centered around personal narratives.
Kimoto Rooftop Beer Garden
In this 4–month gut renovation of a 4,200 sq. ft. space on the rooftop of the Downtown Brooklyn Sheraton, we created flexible architecture to capture a new Asian American aesthetic.
Princeton Alumni Affairs
In our work on the design for various minority alumni conferences, our conceptual focus is to acknowledge the diversity within each group while highlighting the benefits of advocating around shared goals.
Princeton English Department
In our ongoing collaboration, we have created several posters for campus lectures, workshops, and colloquia. Like book covers, they evoke key themes and connections.
Bridge of Equality
Isometric was one of ten firms invited to propose a concept for the Woodrow Wilson Marker at Princeton University, a permanent installation acknowledging the negative aspects of his legacy.
We traveled to Southeast Asia to photograph and document the context of modern-day human trafficking. This was the first step towards a new visual identity for this international nonprofit based in Hong Kong.
The Electrochemical Society
This visual identity for a new capital campaign helps convey the value of making peer-reviewed scientific research freely-available, showing how open access helps address major global challenges.
We collaborated with seasoned entrepreneurs on the naming, strategy, and design of an iPad app that facilitates effective hiring through personal recommendations from trusted connections.
Working with a world-renowned photojournalist, we created a photo book highlighting her journeys through post war landscapes to uncover women's narratives.
In addition to a new visual identity system and website, we designed custom posters for special events, comprising original illustrations and preserving the ethos of contemporary simplicity.
Morven Museum & Garden
This year-long exhibition on the life and work of Charles and Anne Lindbergh told a canonical story through a contemporary lens, expanding the audiences of the museum. Winner of the Award of Merit from the American Association of State and Local History.