Isometric Studio

Chinatown Culturespace

Chinatown Culturespace

Visual IdentityPublication

 

Identity for a new cultural center in New York City's Chinatown

A Space for Cultural Discourse

Isometric was commissioned to create a conceptual framework for a new Asian American cultural space in New York City’s Chinatown. In workshops with community members, we identified several key opportunities: reclaiming heritage, inspiring intergenerational learning, and creating a sense of belonging. Bilingual typography forms bridges across vibrant fields of color. Along with photography that depicts many generations of Asian Americans, the visual identity celebrates Chinatown as a space of hybridity and cultural production.

View full gallery of Chinatown Culturespace photos
 

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